Message Sprout Blog

2014 August

Top blogging platforms

Pros and Cons of the Top Blogging Platforms for Small Businesses

Posted by | Writing a blog | No Comments

For better or for worse, blogging gives a megaphone to anyone who wants to share commentary or expertise on a topic. Blogging also has major SEO benefits when you use keywords wisely. Another perk: modern blogging platforms for small businesses make it unbelievably easy for anyone to create a blog and publish content. If you’re not the most tech-savvy person on the planet, you can breathe a sigh of relief since you don’t have to know your html from your ftp in order to run a blog.

What you do need to know is there are several different blogging platforms for small businesses to choose from, and it is key to find the one that best suits your needs. Gone are the days of Xanga and LiveJournal. What are those, you ask? Exactly. They are long gone, so just forgettabout them. If you’re about to launch a blog for a personal calling (you must write about gardening! Gluten-free food! Parenting! Fashion!) or for your business, you’re probably considering the following three blog platforms. What’s so different about these three?

Let’s take a look at the pros and cons of the top three blogging platforms for small businesses to help you make your very important decision: Read More

How to Manage Your Online Reputation with Social Media Monitoring

Posted by | Social media tips | No Comments

Social media has become an integral part of marketing for businesses large and small. That’s a no-brainer. But it’s not just for fun and memes. The benefits of being active on social networks even go beyond developing a presence and promoting your brand.

With proper monitoring, you can also use social media as a tool for managing your online reputation and building better relationships with customers.

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