Message Sprout is…

…a copywriting and brand messaging strategy company created by Karina Antenucci, offering professional, premium content services to consumer lifestyle, B2B, entertainment and tech companies. We serve as both the entire content and marketing department for smaller clients and an extension of existing internal teams for larger brands or agencies, and happily operate either way. Based in Atlanta, Georgia since 2012, we work with local to global clients located all over the U.S. and world.

Karina Antenucci

Meet Karina Antenucci – Content Chief

Hello, and thanks for your interest in working with Message Sprout! I am a senior copywriter, editor and brand content strategist with more than 15 years of editorial and marketing experience. But above all, I’m a storyteller. Through studies at NYU, editor-in-chief positions at regional and national magazines, a dalliance as a public relations brand strategist and digital marketing for a media company, I honed my craft before launching Message Sprout in 2012. Every line of copy tells a tale—whether it’s within a brief brand tagline, mission statement, website landing page or magazine feature—and I love helping brands and companies find and elevate their unique voice to connect with their audiences in a meaningful way. And then, continuing to analyze and update content to keep it fresh and relevant.

When I’m not laser-focused on my computer screen crafting content (and diligently meeting deadlines—I’m a big fan of a checklist!), I’m blogging about wellness for busy women on Badass + Healthy, experimenting with new natural beauty products, upside down in a yoga studio or planning the next travel adventure.

Please connect with me on LinkedIn!

We’ve worked with…

Creative, Marketing & PR Agencies:



See Editorial Portfolio

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