Provided content strategy and copywriting for luxury beauty brand Immunocologie. This included the creation of a compelling brand voice and content across several marketing channels, such as the company website, e-commerce product descriptions and blog, in an effort to better tell the Immunocologie story, position the company in the marketplace for its relaunch and increase SEO as well as audience interest.
Project Attributes E-commerce copywriting
Message Sprout wrote e-commerce product descriptions for seven of this global Swedish sportswear retailer‘s seasonal collections. Our English product descriptions were then translated into other languages for Bjorn Borg’s multilingual website. We’re proud of how many ways we came up with to describe its various underwear lines, season after season!
As part of global Taylor Corporation’s internal eMarketing Solutions team, Message Sprout collaborates with several e-commerce brands. Message Sprout conducts SEO content audits; creates SEO website, blog and e-commerce product copy; crafts email campaigns; develops blog/content marketing strategies and editorial calendars and much more. @taylorcorp