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How Often Should You Post on Social Media?

Posted by | Social media tips | No Comments

We’ve already covered the importance of posting awesome updates on social networks like Pinterest and Twitter. But how often should you make these posts? Publishing too much content overwhelms readers and can result in fans unfollowing you, but too little content means people may forget about you and stop paying attention.

Here are some best practices for posting frequency so you can find that happy medium and engage your readers and potential customers. Read More

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Do You Really Need to Be on Every Social Medium?

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Small businesses often feel pressure to hop on every social networking site for fear of missing out on the next cool thing, but not every social medium makes sense for every business.

Writing and managing posts on every trendy social media platform can quickly become a time suck, and if you’re not focusing on where your target audience is, you may completely waste your time. How can you evaluate which mediums are worth it for you? Read on and we’ll help you figure out which social sites are best for which purposes. Read More

What Is Google Plus … and Why You Need It. Stat.

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You may not have known it, but search engine giant Google has been trying to enter the social media realm since 2004 with the launch of Orkut, which was before the launch of Myspace or Facebook, when the only other player in the game was Friendster — oh how that site has changed since its inception! Still in existence, and boasting over 33 million users worldwide (merely a fraction of Facebook’s user base of 1.11 billion), the service never gained much popularity in the U.S., and is now fully managed and operated by Google Brazil.

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