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Content creation

Content Isn’t Optional Anymore

Posted by | Copywriting, SEO marketing, Writing a blog | No Comments

Marketers have touted the benefits of creating online content for years, but many small businesses have ignored this advice, hoping that blogs and social media would be short-lived trends. We’re sorry to break it to you, but content has been crowned king and isn’t going anywhere. Producing unique content is no longer optional if you want to be found online by potential customers and maintain loyalty to your brand.

Still not convinced you need unique content? Here’s how content rules the online world: Read More

What Is Google Plus … and Why You Need It. Stat.

Posted by | Social media tips | No Comments

You may not have known it, but search engine giant Google has been trying to enter the social media realm since 2004 with the launch of Orkut, which was before the launch of Myspace or Facebook, when the only other player in the game was Friendster — oh how that site has changed since its inception! Still in existence, and boasting over 33 million users worldwide (merely a fraction of Facebook’s user base of 1.11 billion), the service never gained much popularity in the U.S., and is now fully managed and operated by Google Brazil.

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